By: Ian Thomsen
The four athletes weren’t going to wait any longer to be granted equality. They decided to seize it.
Alex Morgan (soccer), Sue Bird (basketball), Simone Manuel (swimming), and Chloe Kim (snowboarding)—each an international star in her sport—announced last week that they have created TOGETHXR, a media and commerce company built to promote women in sports and the media.
The idea is long overdue, says Lisa Markland, a former track-and-field star at Northeastern who has assisted the Center for the Study of Sport in Society for more than 15 years as a social justice facilitator.
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