Just Women’s Sports
League One Volleyball Pro (LOVB) kicks off its inaugural season on Wednesday, as the largest brand in youth volleyball enters its professional era.
LOVB’s debut season will feature six teams playing a collective total of 60 games over 14 weeks of play, with all squads taking aim at mid-April’s league Finals.
Also on the inaugural schedule is a winner-take-all in-season tournament called the LOVB Classic, which will begin on Friday, February 14th, running through the Valentine’s Day weekend.
Capitalizing on markets known for their rabid NCAA volleyball fanbases, LOVB has rooted its six teams in Atlanta, Austin, Houston, Madison, Omaha, and Salt Lake City. Austin’s roster, for example, includes eight former NCAA champions from the University of Texas, allowing Longhorns fans to easily follow recent college stars like Logan Eggleston and Madisen Skinner into their professional careers.
Similarly, Omaha’s lineup will allow the Cornhusker faithful to see University of Nebraska legends Justine Wong-Orantes and Jordan Larson — the most decorated US indoor volleyball Olympian in history — back in action.
LOVB Austin outside hitter Leah Hardeman taps the ball over in a scrimmage against LOVB Houston last month.
Former NCAA volleyball stars will feature on LOVB’s court. (LOVB Austin)
The LOVB youth league pipeline goes pro
With 54 junior clubs currently entrenched across the US, League One Volleyball already has an established pipeline for many NCAA stars interested in turning pro, including several members from Team USA’s 2024 Olympic silver medal-winning squad.
That infrastructure aided LOVB in raising over $160 million in funding before its first serve, with sports icons like retired WNBA star Candace Parker and Olympic skier Lindsey Vonn backing the league.
In another testament to the league’s anticipated success, LOVB’s inked a broadcast deal with ESPN in May 2024. The contract guarantees that 10 of this season’s matches will air across the sports giant’s networks this season, with 18 contests set to stream on ESPN+.
“As viewership numbers for the Olympic Games and marquee collegiate games have proven once again, there is a massive audience appetite for women’s volleyball around the globe, and we can’t wait to bring an elite level of professional volleyball,” said LOVB president Rosie Spaulding.
LOVB pro volleyball players jump above the net to spike a ball.
LOVB kicks off its first season with six teams across the US. (LOVB)
How to watch the first-ever LOVB pro volleyball match
LOVB is kicking off its professional league with an historic clash, as Atlanta’s three-time Olympic medalist Kelsey Robinson Cook will face fellow Team USA stars Haleigh Washington and Jordyn Poulter of Salt Lake City for the first time on US soil on Wednesday.
Atlanta will host Salt Lake in the league’s debut match, which will stream live at 7:30 PM ET on ESPN+.